Are there any childhood experiences that led you to where you are today? As a teenager, I always knew I wanted to work in the Entertainment industry. I went to school in Atlanta so I could be close to all of the action and work on my goals. I was obsessed with TV shows and movies. I eventually ended up working in the television & film industry for 6 years before transitioning to digital media.
How did you get started in your current field today? And where did that passion come from? I literally got my job because I had my own blog. I was self taught and knew how to use Google Analytics, how to utilize and grow my social media, and what it takes to work with brands. From that passion behind my own blog, I was able to apply and get hired for a job in the Digital media field.
Who do you look at as inspiration to keep going? I work for a great company who started from just the small purchase of a URL to a multi-million dollar company. That is a ton of inspiration. It can happen to anyone with persistence, the right formula and the drive. In addition, I look to every single site as inspiration. It takes alot to put your life out there and it's inspirational to me the influencers that do this every day. Taking pictures everyday, writing posts every day, it's alot of work.
What makes you stand apart from everyone else in your field? I think the difference with me and my blog is that I work for a huge site for a living. Most influencers either blog full time or have full-time jobs that aren't in their field. My career is in the same field essentially.
What tangible piece of advice would you give young girls who want to be where you are? Be kind to everyone. Someone who is an assistant one day may run the company the next day. I have seen this happen so much. Even for me, people who treated me unkind back in the day, I will remember. People remember everything so be kind to everyone no matter what their title is or what they do. It's just a good thing to be nice in general. It get's you further in life.
Also, give other people opportunities. If you have an opportunity and it's not for you, pass the info on to someone else. Be a blessing to someone. It will come back to you. I have had paid opportunities that while I needed the money, I didn't think I was a good fit and I would pass the opportunity to another influencer. We can all work together and don't need to hate on the next person.
Last one, make sure your career makes you happy. When I was working in television, I was working 12 hours minimum daily, 5 days a week. That is a lot and it takes a toll on your mind and body. I gained alot of weight and I had no personal life because I was always working. I was making great money in television, but it was so worth it for me to switch careers and actually get home before the sun goes down and not have to be on my feet for 12 hours. Go for what makes you happy and comfortable.
What do you love most about being a woman? I love that women are both professional and sensitive. I think you need both in every business. You need to have compassion, but at the same time, get business done.
What is your most memorable moment as a Digital Marketer and Youtube Vlogger? My most memorable moment would be getting a job in a field that I am passionate about. My Marketing background from college and my experience running my own site gave me the drive and experience to work for a website that has a huge following.
What is your least memorable moment as a Digital Marketer and Youtube Vlogger? When I first started, I used to be in the mix too much with the blogger drama. It was so new and at the time everyone talked about everyone. Remember, anything you say or write on the internet can and will come back to haunt you.
Also, on Youtube, people don't care about your feelings. They will say mean things so you have to let it roll off your shoulders.
Are there any struggles being a woman in your field? In the digital marketing field I haven't experienced any issues. When I worked in the television field, I had so many issues with guys. Anytime I had a problem on the job, it would be with men. Generally a male upset that I had a higher title than them, or that I was making more money than them, or they just had problems with me in general. It turned into a couple of bad experiences for me.
What is one thing many people do not know about you? Most people won't know that I am actually shy in real life. I've heard some people say that I wasn't that friendly, but in actuality, I'm just shy. If I don't know you, I'm probably not going to walk up to you, introduce myself, and have a conversation with you. People assume I am an extrovert by my social media. Remember, social media is what everyone wants people to see of you.
Our fun question: If you could be any animal what would it be and why? I would be a chameleon. I would love to adapt to every situation and person. Having great interpersonal skills and being able to get along with every type of person is a true skill and something I always strive for.
What does the future hold for you? I have no idea. I would love to expand at my job and do alot more on the business side. Maybe even doing sales and working with brands.
Where can people find you? You can find me at LexiWithTheCurls.com and FB/IG LexiWithTheCurls Twitter: CurlyGirlLexi and Snapchat: Lexiwiththecurl (no 's') I rarely snap but I am trying to get with it.